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SociallyBuzz | Case Studies
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FRANCHISES

Domino’s Pizza Franchises

Sociallybuzz developed an effective social media presence for 42 local Domino’s Pizza Franchise. This was done to strategically create engagement to increase the communication and the awareness of local Domino’s Pizza within their specific market and community.

Social Network Brand Development

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Campaign Development & Marketing

  • Created a Creative Coupon banner. To activate the coupon, the consumer had to click LIKE on their fan page. After they click LIKE a clickable coupon pops up.
  • After the fan/consumer clicks on the Coupon, they are taken to a customize coupon landing page
  • Fans/Consumers download the coupon directly from their computer to their printer

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Campaign Microsite Development

Development of Custom Microsite/Landing Page to be utilized for ongoing promotional
campaigns & building of consumer database, increase brand recognition & conversion

  • Sociallybuzz created a custom promotion giveaway microsite/landing page. The microsite domain along with a custom campaign was sent twice to 275,000 resident homes.
  • When the fan/consumer click to enter the specific giveaway, they are taken to a new custom designed page to provide specific data to enter the contest.
  • Sociallybuzz created a backend for Domino’s Pizza to store and track all contestants data to use for ongoing promotion.

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Community Involvement Events and Activities

Sociallybuzz helped develop the creatives to market and create awareness of Domino’s Pizza local community events and activities. (Resident Appreciation Nights, Customer Appreciation Days)

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Social Media Account Manager

We assigned 4 experience social media account managers, who manage, moderate, and maintain Domino’s Pizza social media communities.

To learn more about this Client or Campaign, contact us

CONTACT US NOW TO BUILD, ENGAGE AND GROW YOUR FRANCHISE SOCIAL MEDIA PRESENCE AND COMMUNITY

December 2010 (4)